A wonderful business idea for you with zero investment. If jackfruits is available easily in your home, then this is for you..
Production Process The initial part of the video demonstrates how to make jackfruit seed powder at home, including steaming the seeds to remove their outer skin, cutting them into small pieces, drying them in the sun or an oven, and then grinding them into a powder.
Business Analysis The video then transitions into a detailed business analysis, aiming for a monthly revenue target of 6 lakhs INR by selling 100-gram packets at 170 INR each.
Product Benefits & Uses Jackfruit seed powder is presented as a protein-rich, gluten-free, and antioxidant-rich product with various uses, such as a baking ingredient, protein boost in smoothies, nutritional supplement, and thickening agent .
Target Market & Trends The target market includes health-conscious consumers, fitness enthusiasts, vegans, and those seeking natural supplements. Market trends indicate a growing demand for plant-based proteins and sustainable superfoods .
Sourcing Raw Materials Jackfruit seeds can be sourced locally from farmers in Kerala or through platforms like IndiaMART .
Processing Setup & Production Capacity The initial investment for equipment, certifications (FSSAI, GST), and working capital is estimated between 9 to 12 lakhs INR, with monthly expenses ranging from 4 to 5 lakhs INR [08:46]. The production capacity is planned in phases, starting with 20-30 packets per day and scaling up to over 118 packets per day .
Marketing & Sales Strategies The video suggests branding the product as a premium organic protein supplement from Kerala, utilizing digital marketing (social media campaigns, content marketing, paid advertisements), and offline marketing (sampling at fitness centers, partnerships with nutritionists, exhibitions) [15:11]. Sales channels include e-commerce platforms (Amazon, Flipkart), retail stores (health food stores, gyms), and B2B collaborations with health centers and supplement manufacturers .
Scaling & Risk Mitigation Scaling strategies involve product expansion (different package sizes, flavors), geographical expansion (Kerala, South India, Pan India, international markets), and vertical integration (contract farming, collection centers, diversifying into other jackfruit products like chips and flour) [17:29]. Risks such as supply chain disruptions, quality consistency, market competition, regulatory changes, and seasonal availability are also addressed with mitigation strategies .
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